Custom Software, APIs, and AWS Cloud Architecture Built to Scale

Cubed Element is a custom software development consultant for founders and growth-stage teams, offering direct access and full accountability from first commit to enterprise traffic.

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Capabilities, Built for What Comes After Launch

Every project, from a first MVP to a platform under enterprise load, is built on the same foundation: tested, documented, and deployable on day one, not just demo-day.

Frontend

React, Next.js, and TypeScript — built for performance and accessibility from the first commit.

Backend & APIs

Node.js, NestJS, and .NET Core APIs — designed for testability and integration, as a standalone build or as part of a fuller engagement.

Cloud & Infrastructure

AWS cloud architecture — Lambda, ECS/Fargate, API Gateway, Cognito, and IaC, built for the scaling and migration problems that come after launch.

Practices & Process

TDD, CI/CD, feature flags, and load testing, plus AI-assisted development that's cleaned up into production-quality code, not left as-is.

From Idea to Production — Without the Rewrite

Most builds stop at "it works on my machine." This one keeps going through architecture, testing, deployment, and the scale problems that show up after launch.

pipeline.ts

// Most builds stop at "it works on my machine." This one keeps going.
const idea = sketch(whiteboard);
const architecture = plan(idea, { observability: "first-class" });
const candidate = build(idea, architecture);
if (candidate.ci === "green") {
ship(candidate);
} else {
throw new Error("not done until it's deployed");
}
scale.operate({ monitoring: "always on", loadTesting: "before launch" });

How It Works

The goal is always the same: code that's maintainable, automated, tested, and observable. After 20+ years in the industry, here's how I get there on every engagement.

Discovery Call

A free, no-pressure conversation. I want to understand what you need, who it's for, and when you need it. That's the whole agenda.

Scoped Plan

From that conversation, I put together a plan: what gets built, in what order, and how we'll know it's working. Fixed scope for defined builds, or a working cadence for ongoing/fractional engagements.

Build in the Open

Small, reviewable increments. Tests written alongside code, with CI running on every change, so you see progress continuously, not at the end.

Ship & Support

Deployed, monitored, and documented, with a defined window afterward for fixes and iteration.

Engineering Leadership You Can Hire By the Hour

20+

Years of software engineering experience

$2B+

Platform scale as Engineering Manager

Engineers led across a distributed team

2,400%

Performance gain on a real-time ETL rewrite

85%

Test coverage maintained in production

AWS certifications earned in 2025

Track Record at Scale

Solo doesn't mean small-scale. The proof points above come from 3+ years as an Engineering Manager on a $2B+ fashion ecommerce platform — specifics on the platforms and companies behind them are on LinkedIn.

Can a solo consultant handle enterprise-scale work?

Yes. The numbers above come from real production systems, not side projects — the scale of the work doesn't change with a solo consultant; the overhead does.

AWS Certifications

AWS Certified Developer – Associate (2025)
AWS Certified Cloud Practitioner (2025)

Both are backed by hands-on production work — Lambda, API Gateway, Cognito, ECS/Fargate/ECR, ELB, SNS, and infrastructure as code — across SSO/auth systems, microservices, and full environment migrations.

Do you need AWS certification to trust a cloud consultant?

Certification alone doesn't guarantee production experience, but it's a verifiable baseline most solo consultants don't have. Cubed Element pairs both with hands-on production work running the services they cover.

How I Work

Four ways to work together, depending on what stage you're at — all remote, async-friendly, and US-based (Central Time).

Project-Based Builds

A custom application, API, or integration, scoped and delivered end-to-end.

AWS Architecture & Cloud Advisory

Migration planning, infrastructure review, and scaling guidance for an existing system.

Fractional Engineering Management

Ongoing process, mentoring, and delivery leadership for a growing team, without a full-time hire.

Ongoing API/Integration Support

A senior engineer on call for ad-hoc or retainer work, without a full vendor relationship.

What is a fractional engineering manager, and when do you need one?

EM-level process, mentoring, and delivery leadership on a part-time basis — without the cost of a full-time hire. You probably need one if:

Your team is scaling past a handful of engineers and needs process before more headcount.
You've lost a technical lead and need continuity while you hire (or decide not to).
Code review, onboarding, and Agile practices exist informally but haven't been formalized.
You need someone in architecture/roadmap conversations who can still ship code.

AI-Assisted Development, Built to Last

AI tools are part of how Cubed Element ships faster, but the output goes through the same TDD, code review, and documentation standards as any other code. The result is AI-assisted development, built to last, not AI-generated code nobody on your team can maintain six months from now.

Frequently Asked Questions

Do you work with non-technical founders?

Yes. Bridging the gap between technical and non-technical stakeholders is something I've done throughout my career, not just an afterthought.

Can you take over an existing codebase, or only greenfield builds?

Both. My background is an even mix of starting from scratch and extending or rescuing existing systems.

Do you offer fractional or part-time engineering leadership, or only full builds?

Yes. Fractional engineering leadership is its own engagement, separate from or alongside a build.

Are you US-based? Do you outsource any work?

Yes, based in Texas (Central Time), and no work is outsourced. It's me, directly.

What AWS experience do you have?

AWS experience spans over 8 years, including Lambda, API Gateway, Cognito, ECS/Fargate/ECR, ELB, SNS, and infrastructure as code, backed by current AWS Certified Developer Associate and AWS Certified Cloud Practitioner certifications (2025).

How do engagements start?

It starts with a conversation. I learn what you need and when you need it, then put together a plan to get there. That's the Discovery Call above.

Let's Talk About What You're Building

No sales team, no project manager relay. Just a conversation about what you need and whether Cubed Element is the right fit. If it's not, you'll know that too.

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